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WELCOME TO

The Lucky Charm

Stationery

We have everything your family needs for school, such as coloured pencils, notebooks and journals, pencil cases, and even jumbo pencils for younger students.

Our very own school stationery range, Charmies, comes in a variety of attractive colours and designs which your kids will love. Even better, they’re built to last, so you won’t need to worry about replacing broken or torn pencil cases every year.

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TLC Rewards

Be rewarded for supporting us with TLC Rewards. Sign up for free and earn points every time you shop.

You can then redeem your points to access cash discounts. You’ll also receive exclusive offers and promotions, chances to win prizes, giveaways and lots more.

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Gift ideas

If you’re looking for gifts, check out our selection of greeting cards, fun items and other quirky accessories. Just shop on our online store for a quick, hassle-free experience and get free shipping on orders over $75.

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Franchise

We’re always looking for like-minded people to join The Lucky Charm family. If you’ve always wanted to be your own boss and have what it takes, check out our franchise opportunities here or get in touch with us.

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ABOUT US

Who we are

The Lucky Charm (TLC) is a newsagency franchise that specialises in stationery, printer consumables, greeting cards, gifts, magazines and lottery products.

The Lucky Charm is built on delivering high quality, value for money products at the upmost level of service to our customers. In an ever-changing retail environment, we continue to give our customers more reasons to shop with us.

The Lucky Charm has grown from a small one-off family business to a successful franchise with over 40 newsagents across the nation. We have stores in Western Australia, Queensland, New South Wales, Victoria and the Northern Territory. Find your nearest TLC newsagent today!